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The St. Kitts Tourism Authority has introduced the title of Anne Kelly Fontenelle-Clarke because the newly appointed CEO. The appointment might be efficient from July 1,2024.
The authorities of St. Kitts Tourism have revealed that Fontenelle on this function will take care of the worldwide advertising and marketing for the vacation spot, extensively specializing in the journey commerce and airline relationships.
She may even lead the strategic planning for media dealing with, foster partnerships and in addition play an important function in efficient communication with the stakeholders.
The authorities have shared that Fontenelle may even handle the leisure and cruise, two main areas for tourism to St. Kitts.
Additional, she’s going to prioritize the romance and MICE markets additionally with the intention of enhancing the tourism sector and producing extra funds by means of tourism for the island.
Marsha T. Henderson, Minister of Tourism, Worldwide Transport, Civil Aviation, City Growth, Employment, and Labour whereas appreciating the appointment of Fontenelle shared, “that she has over twenty-five years in the tourism and event management sector, particularly in Caribbean travel and in the romance market, is truly admirable.”
Minister Henderson additional said, “She has a proven track record of transforming organizations and tourism authorities into industry leaders through innovative strategies, collaborative partnerships, and exceptional results.”
The minister additionally said that the administration is assured that beneath her management, St. Kitts’ demand amongst air and cruise passengers will enhance and can contribute to the continuing development of the tourism sector.
Fontenelle may even delve into information evaluation and St. Kitts’ efficiency metrics to know extra about the important thing audiences which are drawn to the island nation and their behaviours.
She additionally has plans to work collaboratively with journey brokers, tour operators, and airways to draw extra passengers and enhance the companies to the vacation spot, offering the audiences with the higher expertise.
Fontenelle shared her pleasure to hitch because the CEO for the St. Kitts Tourism Authority, “I am excited to continue driving creative strategies to increase St. Kitts’ visibility, expand into new markets, continue drawing the romance crowd to the island, and ensure it is a top consideration for all travellers.”
Praising the resilience of the island nation, she stated, “St. Kitts has emerged as a premier destination on the global stage, demonstrating remarkable resilience post-pandemic.”
Fontenelle, native of Saint Lucia, has additionally served as a Director of Advertising for the Saint Lucia Tourism Authority within the USA. Throughout her tenure there, she developed a number of initiatives that positively contributed to the expansion of Saint Lucia’s tourism trade.
Fontenelle-Clarke can be the founding father of Journey Advisors Promoting the Caribbean, famend because the foremost Caribbean journey advisory firm, and has established on-line help instruments for journey advisors.
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